How Code Natura Became a Category Leader in Just 90 Days
From product to performance machine: How our CMO‒as‒a‒Service playbook turned a 0815 supplement into a high‒converting growth engine.
Status QUO
What We Found
Code Natura was a product with potential – but not much more.
No real branding. No high‒converting store. No strategy. No reliable channel to acquire customers predictably.
The starting point:
What our CMO‒as‒a‒Service team did
1. Rethought market & positioning
We radically repositioned Code Natura:
Result: Full differentiation from the generic supplement market
2. Conversion-optimized relaunch of the store
The store was completely rebuilt — not as a template, but as a performance system:
Result: +78% higher conversion rate
3. Advertorial system with sub-brands
We strategically developed sub-brands to directly target different audiences — each with its own look and hook, but all powered by Code Natura on the backend:
→ Result: Massive scalability through segmentation – same production, new customer acquisition channels
4. Performance marketing with a plan – not gut feeling
We didn’t just “run some ads” — we built a scalable system:
Result: Profitable ads through structure — not guesswork and wasted budget
5. Affiliate Infrastructure & Influencer Activation
Result: 40% of revenue came from affiliate channels — with zero upfront costs
Results after 90 days
Why it worked
CMO‒as‒a‒Service doesn’t mean consulting.
It means: a seasoned marketing operator takes ownership of your strategy, funnel, team & growth — with real execution, not just PowerPoints.
CMO as a Service
Your marketing — finally done right.
Just imagine:
The best expert in the game joins your Slack, builds your marketing team, sets up the entire strategy — and makes it run so smoothly that it doesn’t even need him anymore.
He fixes what’s broken, fills the gaps, scales what works — and if you want, he even hires or trains your in‒house CMO to take over.
Not as a consultant. But as a builder. A real operator.
This offer isn’t for everyone — but it’s built for these:
A Real Marketing Lead
Someone who actually thinks for you — not just follows orders.
You get someone who owns your strategy, finds your weak spots and makes a plan that works.
A Team That Delivers
We build your team or use yours — and finally get things done: ads, landing pages, emails, content, whatever you need to grow.
Everything Set Up Right
No more messy tools or guessing. We install tracking, dashboards, creative systems — so you actually know what’s working.
An Exit Plan (For Us)
Once everything runs, we step back. If needed, we train your future CMO or help you hire someone — so you never depend on us.
OUR VALUE STACK
The infrastructure behind everything we scale.
Unforgettable Brands
We don’t do logos. We design market leadership. From name to narrative — your positioning becomes so sharp, there’s no competition left.
Presence That Sells
PR with a plan. Social proof by design. You show up in the right places — and exactly how you want to be perceived.
Organic Growth, Engineered
Reach without ad spend? Yes — but on steroids. Content loops, creator networks, visibility systems — all compounding, all trackable.
Performance That Scales
Paid media done right. Funnels, ads, dashboards — every euro tracked, every test with a purpose. No guesswork. Just growth.
Offers That Convert
We craft products people want to buy. Price psychology, bundles, retention flows — smart monetization is engineered, not improvised.
Growth Without Chaos
We install the OS behind your business. Tracking, automation, control — so it runs without you. And never breaks as it grows.
Partner in Crime
MINI CASESTUDY
Nature’s Intelligence, Bottled.
From 0815 to Category Leader.
Code Natura started like most DTC brands: No brand narrative, no organic presence, a generic store and low Google Shopping revenue. No PR. No real strategy. Just a product in a shop.
This is what we changed:
Result: from €50k to €150k/month — with €300k/month in sight.
NEWS
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